Thursday March 6, 2008
HP joins forces with SAS
KUALA LUMPUR: Hewlett-Packard (M) Sdn Bhd and SAS Institute Sdn Bhd have begun collaboration on a business intelligence competency centre (BICC), based in Hewlett-Packard's Kuala Lumpur office and serving clients in South-East Asia.
The BICC will package business solutions that build on the framework of Hewlett-Packard's best practices in business intelligence and SAS' strength on business intelligence solutions for specific vertical markets, officials of both companies said.
They said this would help to bring business intelligence solutions, traditionally used only by large multinational corporations, into the mainstream where not so large companies could also benefit from deploying them.
Applying business intelligence in these smaller companies would give the benefit of being able to analyse the past in order to better understand the future and to plan for it the way multinationals do, said Jonathan Lee, SAS head of alliances and channels.
"This will help them better manage inventories, making sure that capital is not tied up in excessive inventories of raw materials or warehousing costs for finished products, in the case of manufacturing and distribution companies.
It will also help companies better understand business factors like customer demographics or seasonal changes in demand."
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